IN RESIDENCE SERIES- FC APT
SENSORY INVITATIONS - FEELINGS OF SOUND Collaboration with NOWNESS:
What do you gain from disability - sensory experiencing -Descriptive communication
What does music feel like?
ENVIRONMENTAL BEAUTY - STORY FOR BEAUTY PAPERS
MAKE UP ARTISTS:
NYC eco pop ups - Is there some kind of intervention we can do to activate our audience involve them in a more participatory way
giving ownership to activism - get involved in clean up effort. planting, naming trees for loved ones - showing gratitude.
POP UP ARTISTS - GALLERIE LAFEYETTE - COUTURE WEEK
POP UP at The Conservatory
Sonia Gomes - installation
Body inside v outside
tapioca amazonian root - exploring going into the roots
Group Product shoot for summer: TBC in house
'creative' and integrated not bald/empty
TBC depending on availability of products - body cream, salt, brusha etc.
looking into collaborators may need prop stylist & photographer $5-10K? TBD
to do internally studio rental & props - $500-3000
Group/ New product shots specifically for retailers:
Alot of retailers request pure white backgrounds for continuity on their sites.
(like the Line studios images currently on our site)
Focused on Fragrance concept (&family shoots of all products)
High end quality photography, conceptual - for advertising digital and print
Marius Hansen & Daryl (prop stylist)
20-25K + (depending on how many pieces/days we shoot need to renegotiate)
PHYSICAL SPACES/ INSTALLATIONS/ POP UPS
Galerie Lafeyette - artist collaboration TBD
The Conservatory? TBD
Fragrance Launch pop up immersive experience
Curate your ritual: in house
Series of video stories with influencers
gifting for each person (perhaps paid in some situations depending on status of influencer)
NYC - in-house shooting & editing
LA series we talked about making a line up of LA based influencers
How to series:
model/actress/influencer/esthetician/friend of brand
model 5-10k+ depending on who we use usage agreements etc.
(How to with influencers - CB develop guidelines to keep it on brand/fun)
Matthias V. conceptual shoot of product in use with body (aka tom ford example)
to co-inside with body cream launch focus on body cream but will also photograph whole collection. Integrating product and usage experience. provocative sexy (depending on if we have all the products can possibly combine this with the 'how to' video sessions over second day?)
He is working on special rate for us TBC he is based in LA
Ingredients shoot: In house
Something more creative with jungle complex
proof of concept Internally
I'm buying props possibly need to pack this into a creative product shoot with prop stylist
Trip to Brazil
Documenting harvest, interviewing workers specific focus on Kaya, Cacay & Breu
Photographer/partner (possibly POP magazine)
plus internal documentation BTS of the journey
DESIGN FOR BODY TOOLS
NET LAUNCH - NEWSLETTER
“We are thrilled to be working with Francisco Costa to launch his debut beauty line,Costa Brazil on NET-A-PORTER. Francisco is such a creative force - everything he produces is the epitome of style and immaculate design, and Costa Brazil is no exception.” - Elizabeth von der Goltz, Global Buying Director, NET-A-PORTER
Costa Brazil Launches with NET-A-PORTER April 17th, 2019 Francisco Costa’s new luxury eco-beauty concept Costa Brazil (launched in Dec. 2018) has officially landed on NET-A-PORTER.com as the brand’s 1st international retail partner. NET-A-PORTER has international exclusivity on several products including the brands full skin ritual: ÓLEO PARA O CORPO Body Oil, ÓLEO PARA A FACE Kaya Face Oil, and the VELA Jungle Candle. NET-A-PORTER’s customer base will have first access to new Costa Brazil products launching through Summer 2019 and the Holiday season.
“I could not be more thrilled for Costa Brazil to have found its online home with NET-A-PORTER. Elizabeth (von der Goltz) has been a champion of our products, vision and brand philosophy since its conception and has provided the full breadth of resources from the NET-A-PORTER family to help bring our brand to their exquisite customer base.” – Francisco Costa
INGREDIENTS/ AMAZON STORY
Collaboration with Brazilian Artists.
THE BRAND BOOK
LOOK & FEEL OF THE BRAND
The look and feel of our online language is like the product and packaging - raw materials on the inside = the oils/handheld video, super chic on the outside = the packaging/graphic language.
MODERN BEAUTY IS AN INTERATION OF BODY AND MIND - its about who you are what you read the choices you make and the world you live int
minimal v maximal Touch
minimal v maximal | expansion and contraction.
minimal - packaging | structure | formatting | fonts
maximal - content | energy | exuberant
touch - Contact
- natural / sexy /free / activist/ tension of attraction.
Brand Colours/ Tones
Minimal Neutrals are the core & all skin tones
Maximal - bold colors woven throughout.
touch - handmade, realism not overly polished or produced.
silvers - warm notes from the oils
Arte Povera as inspiration point - Materials that might evoke a pre-industrial age, such as earth, wax, fabric, paper.
Richness of Life in connection to earth or social physical connection. touch, sensation and experience are very human attributes we also engage the mind through awareness, education freedom of choice - this is the new luxury
Essence of life, experience
Ingredients, ununiformed finish
Non binding, available to all
Power of touch, skin care product is sensory, tactile should be reflected.
habit forming wellness - Curate your ritual - Dr K
Everyday materials - Everyday product
Life as Art - Essentials:
bathing, connection, joy, creativity, freedom, nature, space
COSTA BRAZIL BRAND VALUES:
Minimal v Maximal
WHO IS COSTA BRAZIL AUDIENCE:
Creatives/ Entreprenure / Wellness
About living life to the full - respect for nature - Iconic imagery - Strength - Call to action - Activism is sexy
Tone of voice.
Clean & concise—just the essential, nothing extraneous
Informative—providing a sense of discovery
Playful—cheeky, sexy, Brazilian!
Evocative & inspirational —based on true stories and strong values
EARTH - Clays/ Soil / Powders etc
WATER - Pouring | Submerged
TENSION - String | Stocking | wrap
SCULPTURAL - Minimal | Forms
HOME DECK V1
HOME DECK V2
March Earth Hour Newsletter & free shipping code
Earth hour every hour.
Join us on our mission to give back to mother earth. Dedicated to helping preserve the beauty of the natural world, Costa Brazil has partnered with Conservation International, an organization that works to protect the nature that people need to thrive. A percentage of all proceeds goes back into protecting the Amazon where our potent ingredients are sourced. Together we make a difference.
Be a natural beauty
code: EARTH19 for freeshipping
CURATE YOUR RITUAL - CAMILLA BELLE
intimate | fun | diverse | engaging
Costa Brazil Installation
Brazilian Beauty - Body Cream
head to toe usage - video
Katia Andre - Mix asian brazilian beauty with SOCIETY
Costa Brazil installations
FIRST ROUND - Sponsored posts
**AD1 - carosel - Sam Rock image - face oil
by nature. for nature. costa brazil oleo para a face | kaya anti-aging face oil
AD2 - Single image - cans stacked
by nature. for nature.
AD3 - carosel - kids - skin ritual - tutorial
COSTA BRAZIL skin ritual - nourishes the body. benefits the earth. supports self-love.
AD4 carosel - skin massage - jungle oil
Costa Brazil Kaya firming Jungle Body oil - nourishes the body, benefits the earth. sure to cause arousal
AD5 - jungle oil jump
nourishes the body, benefits the earth, sure to cause arousal
AD 5 Jungle oil
be a natural beauty.
**AD 6 jungle oil
Kaya Jungle Firming Oil - full of minerals antioxidants, and raw magic
the most natural thing you can do for yourself.
PREGNANCY SHOOT - pre mothers day
Feb 21th 2019
CURATE YOUR RITUAL
- we’ve got you covered making self care and activism easy and available..
Fire breather - breu - music - go deeper masturbate or make love daily - action Burn negativity how to use fire for healing - action button concept:
readmore - artists using fire in their work interview with
Peace seeker - candle -self care: read something poetry/prose etc. music - action: Purify air how to off set your carbon footprint by X
readmore - artists using air
JUNGLE OIL -
Jungle boogie - Junlge oil - Dance for love move your body - action use your embrace to uplift someone - how to help with humanitarian rights - minas geras relief effort.
read more - groupo corpo
FACE OIL -
Face it - face oil - self care: music for facial time for one week - mirror gazing tell yourself I love you - action: confront animal rights all animals have faces and feelings - protect species in the amazon from extinction.
read more - portraits brazilian artist with all the different skin colours - diversity beyond the skin
MASSAGE TOOLS -
strength is sculpture - power of touch ownership action: re-building/ reforestation- working with wood and replenishing it - reforestation action - double our contribution.
Architecture - about burle marx & oscar neyeimeyer
BODY CREAM -
water power - waterless body cream - Self care: body cream massage power of touch - Action: consider what you put down the sink goes into the water and back into our drinking water - facts about water in the amazon rainforest how that works and actions we can take.
BATH SALTS -
save our oceans - self care: salt bath - Action: reduce single use plastics - how CI helps the oceans - double
AROMA FRAGRANCE -
the power of the senses, aromatherapy anointing oils where to apply, clarity - forhead - Action clear
KING KONG MAGAZINE PROPOSAL
COSTA BRAZIL PROPOSAL - THE SKIN YOU LIVE IN:
Subjects: LAUREN HUTTON, ANJELICA HUSTON and JERRY HALL
Photographer: Eli Russell Linnetz
What does it mean to live in the skin of a performer/model. What makes a performance- Is it down to the energetic exchange between people? We are looking for something essential real, deep, verified. We ask these titans of beauty & glamour - ‘How does it feel?’
LINNETZ: “I don’t like telling really talented people who are amazing what they should do. I’m just going to let them be. It has to be complete freedom—creativity has to be complete freedom.”
ABOUT KING KONG:
To give you a little information about our publication, we are an independent, art and fashion biannual magazine based in London/ Berlin, with the aim of providing a fearless platform for artists to push themselves beyond what is featured in most magazines today.
Our print edition has featured artists such as David LaChapelle, Cindy Sherman, Gregory Crewdson, Allen Jones, Ulay, Terence Koh, Adrian Piper, Barbara Kruger, AA Bronson, Judith Bernstein, Marilyn Minter, Laurie Simmons, John Bock, Kenneth Anger and David Lynch.
The magazine has a worldwide distribution.
https://www.kingkongmagazine.com/distribution/ including IDEA books / DSM, Palais De Tokyo, Barnes & Noble, Selfridges, Helmut Newton Foundation/ Walther Konig / CO gallery, Tate Modern etc.
Our past cover stars include Marilyn Manson, Travis Scott, Naomi Campbell, Cole Sprouse, Die Antwoord, Ciara, Janelle Monae, Pamela Anderson, Catherine Deneuve, Billie Eilish, Dev Hynes, Sergei Polunin and many more.
The PERFORMANCE issues
For the upcoming issues we want you to enjoy performing.
Performing in every sense.
Performance as in theatre, dance, film, music, photography, art, fashion and life. Perhaps even afterlife.
Performance as something staged or simply as it happens. Accidentally. On purpose.
High octane or slow burn - pushing the limits or sticking to boundaries.
Living as a performance: from the theatre of the mundane, to the theatre of the absurd.
From small-scale personal melodramas, to living life in cinemascope.
The world as your stage, or perhaps just your mirror.
For King Kong we’ll be looking for daylight - ideas with performance power to energize, inspire and shine…
For Garcon we turn to the night - ideas which power our darker sides to perform a different type of show…
Sex, sport, work, art, business, money are performance driven. Performance driven lives which lead to success or madness. Or both.
Performance is striving - giving your best, taking it to the limits. Survival or self-destruct?
Performance as an exaggerated act of theatricality or a quiet act of reflection. From grand gestures to a gentle nod of the head. From big statement to momentary glance.
In Greek mythology there were nine muses covering elements of song, dance, theatre, astrology, history and the erotic. Muses to connect the mortals to the gods through performance.
King Kong hopes you will be inspired by them and your own internal muses.
PRODUCT PHOTOGRAPHY - creative concept with Marius
FIRE | WATER | EARTH | WIND
NEWSLETTER & JOURNAL linked?
Introducing the breathe ritual
A sensual botanical candle imbued with puritive natural essences native to the Amazon rainforest. Notes of sacred White and Black Breu Resin are blended with the essences of Wild Jungle Flora, crushed Cypress Root and Brazilian Vetiver to lift your spirit and enhance your mood. This restorative fusion helps alleviate stress and calm the spirit.
end of newsletter 2
NEWSLETTER/ JOURNAL 3.
CAROLINE TRENTINI STORY - Q&A
Link to product - face oil - stay hydrated/ resort
what does he do?
what is his stance?
how does he participate?
Series of videos with Bebel
soft launch - waiting to build followers before activating her story
BRAINS | BODY | BEAUTY
The Oblique Strategies evolved from me being in a number of working situations when the panic of the situation—particularly in studios—tended to make me quickly forget that there were others ways of working and that there were tangential ways of attacking problems that were in many senses more interesting than the direct head-on approach.
If you’re in a panic, you tend to take the head-on approach because it seems to be the one that’s going to yield the best results. Of course, that often isn’t the case—it’s just the most obvious and—apparently—reliable method. The function of the Oblique Strategies was, initially, to serve as a series of prompts which said, “Don’t forget that you could adopt *this* attitude,” or “Don’t forget you could adopt *that* attitude.”
DO WE NEED AND ADDITIONAL JOURNAL WRITER?
POTENTIAL JOURNAL WRITER - Roxanne Fequiere $60 ph
BIG QUESTIONS - ACTIVISM IS SEXY!
Q&A - Who interviewing who? engaging converstations of two interesting people -
BIANCA JAGGER | IGGY POP | PATTI SMITH | CARA DELAVINE | CAROLINE TRENTINI | ZOE ISABEL KRAVITZ | PRINCE EA | JEFF BRIDGES
“Studies have found that when indigenous people are given rights to govern their land, biodiversity increases and more trees remain standing.” CONCERVATION INTERNATIONAL
INDIGINOUS PEOPLE OF THE AMAZON - who are the owners of the land? Does anyone really own land - custodians
how do we do this?
who do we talk to?
can we involve native people?
BIANCA JAGGER - on human rights & environmentalism in latin america
“Many among us here are wondering: why have world leaders given up on our future?
At the Earth Summit, 1992, I called for a paradigm shift in our global environmental policies: for a new model of development incorporating respect for human rights, good governance, social and economic justice, environmental protection and respect for the rights of indigenous and tribal people. I was campaigning for governments and corporations to be held accountable for their actions.” BJ
how to we explain this and engage people from the west so they can understand & feel empowered
the cycle of using natural products that do not pollute the water systems
what exactly is costa brazil’ involvement
laborate on FC involement
alot of people will think its just about donation - but we also have to explain the involvement and activation
HARVESTING OF INGREDIENTS
be more transparent about how we move forward with this - we need proof. where is this coming from and how. Explain no trees are being cut down in the process. paying fair wages prevents deforestation from not forcing people to go elsewhere.
Instagram and social media - opening up the questions to the audience with the ask me anything button - Particularly on the sustainability aspect. I think we should do a series of interviews with artists/designers/activists etc. where we don't always have to film them/ their faces specifically - we can send them a Q&A to answer and then do animated text conversations.
Power of sound - Dance as medicine
how does dancing make you feel? what makes you want to move?
Uplifting playlists - happiness - keep people returning to the site, beauty of music for mood.
Follow the costa brazil ritual
play music, a delicious fruit, dance wearing nothing but jungle oil.
face massage - continue for one song per day - moment to care for yourself - massage to the beat
make playlists - [LARA]
Interview with KELLY LEE OWENS - healing vibrations of sound
Although music was always my first love - other passions of mine are medicine, science, biology and how it’s possible to help and connect with people who were suffering in some way. - KELLY LEE OWENS
This led me to begin practicing gong sound baths as well as researching the ancient roots in music healing. The vibrations & frequencies I felt unblocking me emotionally - creating physical sensations & tingles in my body. I was able to sleep better and think with more clarity and deal with emotions that would rise to the surface. I came across the Solfeggio Frequencies, sacred frequencies used in healing many years ago, each one having a title relating to its healing benefit & one even claiming to repair DNA - why wouldn't we listen?
There’s so much more to learn from music healing and I hope more people explore this area. In time patients in hospitals can be treated in more creative ways, or at least given the space to explore this while they are in hospital. We should keep our minds open and give ourselves the freedom to explore our own creativity; it is essential to our wellbeing and our happiness. - KELLY LEE OWENS
WHAT DOES AGING MEAN IN 2019?
COMBINE WITH LAUNCH OF SALTS - WORTH YOUR SALT
WHAT DO WE VALUE? Salt equal worth to gold - story of the princess who loves her father as much as gold - The key message being what do we value? Is it knowledge, beauty, peace, sustainability - what makes a beautiful life.
Interview with joani johnson - Expand on Andrea footage. Interview & videos for journal and social
Joani Johnson - Aging beautifully - use of VOICE
who do we listen to? millenial audience - aspirational
what are we discussing when we talk about inclusion? responsibility , voice, opportunity to age, women of colour, lineage and ancestry.
Music of indigeous people - ritualistic music
YNDI - sound recordings in the jungle
SEXUALITY IN 2019
how do we talk about sex in a way that is not pointlessly gratuitous?
MARCH 31 TRANSGENDER DAY OF VISIBILITY
YNDI DA SILVA
Max to shoot in Feb for story in March
Interview - coming out as transgender - what that means to hear in this contemporary world and about her activism - art work - making art and self
THE KISS - multilingual campaign
share your kiss for awareness and love instagram campaign
International Kissing Day 2018 – July 6. ... No matter which type of kiss you prefer,International Kissing Day on July 6 is the perfect time of year to celebrate this simple but powerful gesture.
Health benefits Kissing leads to increased saliva production which can lead to a healthier mouth
Kissing burns 6 calories a minute
Kissing can build up immunity by introducing them to their partner’s mouth bacteria
Kissing relieves stress
Kissing can ease allergy symptoms
SELF LOVE AND MASTERBATION
article about auto-erotica sex writer contact.
I think masturbating is a really important function in art. People don't like to hear that kind of stuff, but it's true. That's what Genet did to create. I can always tell when somebody's been jerking off. All the great writers, Alexander Trochi, William Burroughs, and Arthur Rimbaud. To me, fucking and masturbation and art is all the same because all it is is total concentration. And that's what performing is, too. When I'm doing a long piece, a ten- minute "Gloria" or a really long "Land of a Thousand Dances," I have to concentrate just like I'm trying to come with a guy or just like when I'm masturbating. A good artist's always got his hand in his zipper. - patti smith
COSEY FANNI TUTTI sexuality and performace art Cosey Fanni Tutti - INTERVIEW MAGAZINE
commercial glossy fresh faced natural beauty
EDITORIAL - CREATIVE STORIES & CONTENT
What magazines would be good for editiorial stories in collaboration with costa brazil?
ELI RUSSEL LINNETZ