Words in Article: Lucy Brook
Photos in Studio: Carmen Chan
Images from CEREAL volume 10 launch.
Flowers by Fjura
“NO. is today a respected ceramics brand, beloved for its simplicity, elegance and beauty, and has partnered with Cereal to deliver a unique, collaborative collection. “I think Cereal is concise and simple but with an aesthetic you can relate to on an emotional level,” she says. “The collaboration stemmed from that, really.”
Northover worked closely with the Cereal team, trawling through images and ceramics designs, from Scandinavian to Japanese, that would stoke her inspiration.
“It’s about beauty in function and form,” she says of the collection. “I’m interested in how things feel, how things work as well as how they look. We were thinking a lot about what these pieces would be used for, as well as the colour palette, which is grey, white and those kind of tones in between.””