THE RUG COMPANY

'philosophy of living in harmony with natural elements--light, as well as water, metal, wood--and blending the power and influence of nature with the inspiration of art.' Axel Vervoordt

 

Objects that we felt were real, timeless, authentic, serence and warm

 

PHILOSOPHY OF NO.

The No. brand with an 'Ancient Future' ethos which in many ways means respecting the past, but finding a new an timeless designs that are still relevant in the future as the past. Influenced equally by the primitive and the refined, the focus comes from sensation, both in the physical tactile sense but also on an emotional level.  With the aim to create a piece that could be pasted down to generations. 

WHY RUGS

Rug design in relation to ceramics. The tactile quality of fabrics and fibers - handmade ancient craft that I feel work in relationship to each other they both indicate a tradition that has been worked with since very early civilisation. 

Phyilosophy of the Rug Company to understand the heritage of ancient traditional methods, each rug being made by hand follows similar principles I use when creating ceramics. With rug making I see rich potential for depth, texture through heart and hand felt manufacturing.

The proposed design for a rug is directly inspired by a similar understanding and through my relationship with clay, the process, the sensations, the natural qualities and variations of the materials. Finding inspiration in the natural and sensual work. The natural movement and the echos of the physical bodily relation of weaving itself. The non visible magic of a hand made piece.

MOOD AND INSPIRATION

Tactile | Tonal | Natural | Wabi-Sabi | Patina | Horizons | Serenity

Textural significance and variation in fibers

Tonal - Neutral, Charcoal, Midnight, Chalk

Natural - Inspired by the movement of nature 

DESIGN REFERENCE

Minimal | Abstract expressionist | Berber Rugs | The Golden Section

 

Minimal Art - As inspiration and as a philosophy for owning less more significant well made pieces to last

Abstract Expressionism - Delineation, subjective emotional expression

Berber Rugs - Respect for culture and traditional rug making 

The Golden Section - dividing the rug design at the golden section means that the rug will be pleasing to look at and it will also divide the room well, answer the shapes of the furniture and give a good foundation to the room

DRAWINGS IN INDIA INK - By Romy Northover

PREVIOUS CLIENTS

 

ANDRE BALAZS Ceramic vessels both for Andre's private Soho Apartment and for is property upstate Locusts on Hudson

CALVIN KLEIN Vases made exclusively for Calvin Klein Home displayed through out the John Pawson designed Flagship Store on Maddison Ave, and for sale in homeware.

MIRANDA BROOKS LANDSCAPE DESIGN: Ceramic Lanterns designed in collaboration with Miranda Brooks for Los Angeles Garden on Brad Grey CEO of Paramount. Interiors for the property by Atelier AM

THE LINE Coffee table bowl reflecting the interior of The Apartment By The Line

ALEX EAGLE two exclusive collections for Alex Eagle and The Stores

CEREAL MAGAZINE developing an exclusive collaborative collection to represent the ethos of Cereal

PORTFOLIO OF CERAMICS